You Can Sell Insurance Online Via Web Conference – part 1

Time is money and it is especially true for insurance brokers. Have you measured how much time you actually spend on selling insurance products? How much time do you spend on travel? If you reduce 20% of your travel time and use them to sell insurance policies, how much more revenue you can gain every year? Can you reduce your travelling time? Let’s start from looking at how you sell insurance today.

You may show your clients some background materials about the insurance products; use software that can evaluate insurance need and illustrate the insurance policy. Of course, you have to go over the insurance contract. There may be other gadgets as well, e.g. pen, paper, calculator or even Excel / PowerPoint. Today’s insurance products are quite complex and it would take you a lot of efforts / tools to show your clients what their insurance needs are and how the proposed package can fit their unique needs. You may have to call and visit your clients many times before they agree to sign the contact. It is a very time consuming processes and to be make it lengthier is the travelling time.

I am going to use Microsoft Office Life Meeting to demonstrate how you can use web conference to market your products / services. But there are many different video conferences software / services available on market, e.g. Skype, GoToMeeting and WebEx. Please discuss with your IT consultant on what would be the best for your business and customers.

Microsoft Office Life Meeting allows you to share with your customers whatever content you show to them during a face-to-face meeting, e.g. marketing materials, insurance contract, newspaper, PowerPoint presentation, video, needs analysis, policy illustration…. etc. Below are a few examples:

  • Upload and share multiple contents with your customers.


  • You can upload a wide variety of content, e.g. PowerPoint presentation, PDF document or even video.


  • Leverage the full capabilities of PowerPoint presentations such as animations and slide transitions.
  • Review and edit any printable document, and you can even zoom in and out the document.


  • Share a program – you can show your customers about their financial needs and policy illustration by sharing the programs with them.


  • Share desktop – if you want to share multiple programs, then you can choose to share the whole desktop or just part of it

 

  • Draw, annotate, and type simultaneously to simulate the natural interactivity of an in-person meeting environment.


  • Share ideas while collaborating on a whiteboard or brainstorming on a text slide.


  • Retain all meeting documents and ongoing annotations, edits, and whiteboard and text brainstorming sessions, so you don’t have to start from scratch during your next meeting

This blog is only the first of the series, which I discuss about the features that would be useful for one to one meeting. Microsoft Office Live Meeting provides many more useful features that you can use to host event and training. I would go into more details in near future.

In the meantime, if you have any question about video conference, please do not hesitate to email me at chan_a@algconsultings.com. I can provide a free 30 minutes Microsoft Office Live Meeting demonstration to the first 4 people who request it; of course, via Microsoft Office Live Meeting.

Andrew Chan is the owner and founder of ALG Inc.

About Andrew Chan
Andrew Chan is an Business Consultant who gives you accurate, consistent and timely information so that you can make better and faster decisions. He is an Associate of Society of Actuaries with over 20 years of IT experience. Apart from strong analytical skills and proven technical background, he was also a former system director at Manulife who had extensive project management experience. If you are looking for someone to gather, consolidate, validate, visualize and analyze data, look no further! Andrew can provide the most cost effective business analytics solution so that you can explore, optimize, predict and visualize your business. Don’t guess on any decision, no matter it is finance, operation, marketing or sales! Always ask for evidence!

One Response to You Can Sell Insurance Online Via Web Conference – part 1

  1. Nick says:

    A demo would be great – I had a look at it but worry that tmy client might find it too difficult to install at their end

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